Wine Executive Program

The UC Davis Wine Executive Program is uniquely designed to teach the fundamentals of winemaking and management skills necessary to be profitable in today’s challenging and dynamic wine industry.

Sessions are tailored to help industry leaders grow their businesses by expanding on such topics as building one’s financial acumen and expanding a company’s current marketing and branding strategies.

More than 1,000 wine industry executives have attended this unique and informative program over the past twenty-plus years. Participants develop relationships with other key wine industry leaders that continue long after the program ends.

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